Linkedin is a massive social network with million business professionals and Facebook has over 1 billion users. They represent many markets, many industries and has groups for just about everything you can think of. Find groups that are made up of people that closely resemble your existing customers or your ideal customers and share the app with them. Explain the benefit of using the app and why they should use the app.
If you find a big group, contact the admin of the group and ask them to partner with you to promote the app. It could be in exchange for money as a paid promotion or it could be a referral partnership where you pay for each download or each new customer.
Meetups, events and conferences can be a great place to recruit new mobile app users. Simply bring along a stack of business cards with your app download link on them and give them out to everyone you speak to.
Some larger meetups can involve hundreds of people while a decent size conference can attract thousands. Have a brief initial conversation with the people at the event and then hand them the business card. Suggest that they check out the app and get in touch with you to give feedback. Take a look at blogs in the space that are relevant to your mobile app.
Identify the opportunity to add value by commenting on relevant blogs that makes sense. Leveraging the power of influencers can be the best way to drive mass amounts of traffic to your mobile. To do this you simply have to go to a website like buzzsumo. You can also automate this slightly, using tools like contentmarketer. You can also try networks like copromote. The guys over at Dojo have had amazing success in doing the unexpected and just appealing to people on an offline and one to one medium.
They needed to get an initial base of customers for a localized app fast. They decided to take to the streets with a simple and super effective letter to appeal to the interest and curiosity of people. They handed out 19, of these letters and during prime commute hours, hand them out to commuters. Users are able to have their own board, search for content to place on their board, and search through the content others have on their board. Pinterest is made to hold on to the best of what you can find on the internet into neatly categorized boards.
Pinterest has released a new feature that allows people to download IOS apps directly from Pinterest known as App Pin. Promoting your app does not always mean having to distribute it yourself across every channel, it can also mean lighting a small spark and letting your customers run towards the finish line.
Creating a contest within your app will incentivize your users to download the app and keep it for the remainder of the contest. Your app can have a live leaderboard so customers are always aware of where they stand in the rankings. Set up your contest so customers have various ways to climb up the ranks either by engaging with your company, sharing the app, or having their friends sign up. Customers should also know when they should tune in for updates.
If your customers take the time to write out a review, no matter how long, you should take the time to answer back to them. So many companies make the mistake of simply leaving an automated message to all their customer. Not only will this turn away customers but your ranking score will also drop significantly with customers who feel their concerns are not being taken care of. Regardless of what your customers say, let them know you are trying to resolve the problem by listing out what steps you are taking to solve their issue.
Make sure to apologize in your comment if they are not satisfied and offer some way to make the experience better for them. If your customer is satisfied, thank them for their patronage and find some way to repay them for their kindness.
After all, they are putting in the effort to help you succeed. Take app promotion one step deeper by having your own app promote itself. Your customers will make endless discoveries as they explore your app and nothing is more satisfying than sharing those discoveries with the world. Your customers need to know you are always making the app better for them. Apps that are not being cared for will be thrown away.
Users will feel betrayed if you are not doing all you can to make the experience better for them. This is especially true of you still have not addressed many of the issues that customers rage about in the review sections. Keep your app content fresh and let your customers know that you are always planning something more for them to enjoy.
Sign in. App Promotion: 33 Creative Ways to Market Your App for Free Working in a mobile app development company has given me the unique opportunity to work with thousands of business owners and entrepreneurs. Lets get to it then. Get in Touch Mobile app marketing starts long before you ever bring it to market. After all, you want to make sure that whatever you are building, is going to be just right for them You can begin to reach out to your customers by first creating list of every single person you have ever sold to and even those who have only signed up to your newsletter.
Reach Out To Influencers Marketing your app can also extend beyond your usual field of influence and often times, these foreign connections are exactly what your company needs.
Leverage Your Mobile Website If you have an existing website that is fully functional and mobile-friendly , then your site can be one of the greatest assets to promoting your app. Feature the App in an Official Blog In addition to including your app on your website, including it in your regularly scheduled blog post is one of the best mobile app promotion strategies you can leverage.
Feature The App in Your Emails Your new app needs to be engraved into every aspect of your marketing, that includes all of your emails. Example Template: Our new app, Insert app name here , helps you insert what the app does. Click here include hyperlink to check it out! Create a Demo Video Videos are an easy way for you to showcase everything your beautiful and well-built app has to offer. May it inspire you to create exceptional demo videos for your customers: 7. Apply for Awards Participating in app awards is the most recommended channel and I would highly suggest you take advantage of it.
For this purpose, try these two awesome tools. Reach Out Like Mr. To make your app icon stand out, it should: Have a unique shape that stands out Have a limited pallet of colors — 2 is enough to create contrast Avoid using a photo — it blends in too much! Existing Website Banner Make a small banner for your website that pops up somewhere non-intrusive.
A simple banner with the name of your app and where to find it is all you need: Many of these app review sites are looking for things such as: Beautiful graphical designs in high quality Original and unique content, mechanics, themes, and art Stable apps with no glitches, crashes, overwhelming loading times or poorly pieced together content When you reach out, you will most likely have to provide support material for your app.
This is usually done in the form of a document containing the following items: A link to your app in the app store A summary paragraph describing your app and what makes your app stand out Screen shots of your app logo, title screen, and in-app content Links to videos of your app from youtube or vimeo A promo code which are keys giving anyone who has them access to download the app for free.
If your app is free, you do not need to worry about this. E Videos Walkthroughs, Intro Video, etc A good promo video can do wonders for helping people understand what your app is all about. The additional benefit of a promo video is that you can take advantage of video SEO. Use Your Social Network Social media, despite the heavy focus by most businesses, is still a very under utilized channel of promotion.
See how that makes a big difference. Write An Announcement Blog Announcing your app launch as a company update is a great way to keep your customers informed about a major company change. If you have a few people in your business, make sure they do the same. The simplest things can be the most effective in the long run. Promote Your App In-Store If you run a brick and mortar business, the best way to drive ongoing app downloads is to leverage your foot traffic.
Recruit Customers Locally Meetups, events and conferences can be a great place to recruit new mobile app users. Example: Look at the push alerts in the image above. Then check the heatmap signals and market trends on these pairs to verify your trade entry. This mobile app sends push notifications for 8 different currencies, in two directions, for a total of 28 pairs. When searching the web for a unique forex mobile app, traders find that almost all of the apps they see are built by brokers.
So the app features might include a quote screen, some basic charts, and a buy and sell button for trade execution. Executing trades from a mobile phone is worthless unless you know what pair to trade and in which direction.
Our app is the best forex mobile app for traders because it directs traders where to look for pairs that are starting new and consistent movements. Our forex mobile app will be widely recognized as one of the top apps available to forex traders.
Tweet Share in Pin It Reddit. App Download And Set Up Instructions To download the mobile app you must first subscribe to Forexearlywarning via paypal or credit card. App User Functionality and Tips App users can compare the push alert notifications they receive to our desktop forex market scanner to make sure the app is functioning correctly. Forex Mobile App. Search for:. All right reserved. When the screen opens, scroll down until you see your 16 character device ID, which may be labeled as Device ID or aid : Write this ID somewhere safe — you will need to input it soon.
Close whatever windows of Chrome you have open. Create a new shortcut for Google Chrome on your desktop or any other location, if you prefer. Right click on Chrome shortcut, click Properties , and go to the Shortcut tab. In the Target field, add —ignore-certificate-errors after whatever text is already in there. Make sure to put a space between the ending quote for the target path and the new text you are typing it.
It should look like the following when you are done: Click OK when you are done. Run Chrome using the shortcut you just created. The page should look like the right half of the screenshot below.
If you no longer see a red message, you are good to go and can proceed to the next step.
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